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（Last updated : 2025-02-10 11:49:41）
LI LING
Department / Course
Hiroshima City University Faculty of International Studies Department of International Studies
Job
Associate Professor
Profile
E-Mail Address
Business career
Academic background
research
Present specialized field
Book and thesis
E-Mail Address
Business career
2019/04/01 ～
Associate Professor Hiroshima City University Faculty of International Studies Department of International Studies
Academic background
Kwansei Gakuin University
Kwansei Gakuin University
Kwansei Gakuin University
Present specialized field
Commerce
Book and thesis
Papers
Patriotic sentiment and brand consumption behavior of Chinese consumers Hiroshima Journal of International Studies,pp.19-32 (Sole-authored) 2024/12/20
Papers
Country-of-origin pride and global brand consumption in China's coastal market The MNE Academy Journal,pp.1-14 (Sole-authored) 2024/12
Papers
The Relationship between Global Brand and Face In the Chinese Market: A comparative study of Chinese and American global cell phone brands International Review of Business (16) (Sole-authored) 2016/03
Papers
The Relationship between Global Brand and Country of Origin in Chinese Consumption Market International Review of Business (13) (Sole-authored) 2013/03